This was my second year in a row at JoeFest, and the city of Augusta, Georgia, is similar to how I described it in last year’s report. With that in mind, I’m skipping all the descriptions — murals and storefronts — but you may wish to read my ’23 intro here to get a taste.
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A little context: There is no longer an official G.I. Joe convention, “JoeCon,” licensed and attended by Hasbro. Whereas JoeCon moved locations each year, JoeFest is always in Augusta, Georgia, and has aptly filled the gap for a major summer Joe show. Last year’s attendance was 7,500. This year’s I’m told topped 10,000. It was in the same space as last year, now just imagine more people. Here’s JoeFest 2024, or two-thirds of it: –[Click all photos to enlarge]–











